This paper aims to explore the integration of industrial culture education into college student innovation and entrepreneurship project, thereby effectively enhancing the realization path of students’ innovative and entrepreneurial qualities. Through case analysis and practical evaluation, this paper summarizes the training and inspiration students receive in entrepreneurship projects through factory visits, modular teaching tools design, and project-based collaboration. The positive impact of this educational model on students’ creativity generation, market positioning, and teamwork is assessed. Students ultimately delved into the core concepts and practical values of industrial culture, achieving the integration of industrial culture into the output of mechanical design.

In recent years, China’s economic development has entered a new stage of transformation, and the social demand for complex skilled personnel has become stronger. As a major with the goal of “cultivating art design skills to serve the development of regional development “, higher vocational art design majors require students not only to have good professional skills, but also to have strong practical technical ability. In order to improve the vocational competence of higher vocational college students laid a certain foundation. How to reform the existing teaching mode under the background of the integration of industry and education and cultivate more talents who can meet the needs of society is a problem that teachers of art design in higher vocational colleges need to consider at present. This paper takes the problems existing in the art design teaching of higher vocational education under the background of the integration of industry and teaching as the starting point, and focuses on the new ways to explain the reform of art design teaching in higher vocational education under the integration of teaching and education.